VP Marketing will work closely with Technology Practice Leaders to:
• Understand market drivers, competitive environment and company goals
• Prepare marketing plans and positioning strategies
• Design and develop insightful, creative and effective marketing strategies
• Develop distinctive positioning of technology-related capabilities
• Build and execute integrated marketing campaigns
• Develop targeted client programs and presentations
• Manage integrated teams during project design, development, and execution
• Work with Internet/web channels, public relations, and various external agencies
• Develop and execute internal communications programs and materials
• Track, monitor, and evaluate marketing and sales activities and accomplishments
• Ensure cost-effectiveness of programs to achieve desired business goals
• Participate and manage booth in trade shows organized by Oracle, SAP, and Microsoft etc.
• Bachelor's degree in marketing or communications. Journalism or Public Relations. MBA desired
• Over ten years of relevant marketing experience at a IT related level and environment
• Proven experience in developing and executing marketing strategies and programs in IT related business
• Demonstrated ability to write/edit marketing collateral, press releases, web content, internal communications, and client success stories
• Strong organizational skills, including project and budget management skills
• Experience in Microsoft Office and various software databases is a plus